Apple Music today has the latest featured artist in its Africa A rising artist development program is led by Port Elizabeth-born pop singer-songwriter Lloyiso (real name Lloyiso Gijana).
Lloyiso is a fast-rising talent whose music has captivated listeners in South Africa. Since making his mainstream debut, Lloyiso has added excitement to the pop scene, and his selection for Apple Music’s Africa Rising honor is in recognition of his impressive progress.
“It’s an honor to be selected as the next Africa Rising artist on Apple Music,” Lloyiso says. “Apple has been a major supporter of mine from the very beginning, and I’m so excited to continue working together via this program. This is just the start of what’s to come. I’m taking my music all the way from South Africa to the world!”
With a love for music grounded in his participation in the church choir growing up, Lloyiso caught the attention of the public after he entered the SA Idols in 2015. After placing fifth, Lloyiso went on to perform wherever possible around the country, but it was his covers of popular songs by artists like Rihanna, Billie Eilish, and Lewis Capaldi that gained him viral notoriety.
After making history as the first South African artist signed to Republic Records in America, Lloyiso made his mark with the stunningly honest singles ‘Easy On Me’ (2021) and ‘Speak’ (2022), tapping into an emotional vulnerability far beyond his young years.
His debut album Seasons (2023), available to stream in Spatial Audio on Apple Music now, is a 7-track culmination of his artistic growth spearheaded by the soulful track ‘Run’ and the emotive ballad ‘What Would I Say?”
The latest music from Lloyiso, along with that of some of Africa’s hottest new artists, is available now on the Apple Music Africa Rising Playlist.